Lala was


Eina Eis - conceptual spicy ice cream brand
riseTM - conceptual upcycled furniture brand
Print ad & logo
riseTM - conceptual upcycled furniture brand
IG ad & logo
DJ La La Dee Dee
Event flyer
Lala Quuu - upcycled shoes
Concept, logo, shoes
nüdes by ema - self tanning lotion
Packaging design


Do your dance moves make you feel like a hacker; tempestuous truths not yet reckoned. And other inconsequential thoughts and words.

Hello and welcome
Have a 
Nice Day

Remember to

'A' fruitful cropping of ideas diluted into a palatable rendering of none. No more fulfilling than an alphabet of to-do's.

Pour 'a' vase into a flask and watch the Balearic blooms sprout and prosper. A promise of a moment, popping off into endless fun.

—— some days I feel like a leopard moving at tortoise pace and other days I feel like a tortoise moving at leopard pace.

A sense in nothing, of nonsense in situ of catching yourself off guard and seeing where that guard takes you. Is it here you want to stay in the No-sense of your mind?

Taps clicks and 404s
[an upside down essay on the ephemerality of digital experiences]
I divert, to ponder the ephemerality of digital interactions and online experiences, and if, at all, they can be considered ephemeral? And does to ponder something cease to make it ephemeral?

What the fuck is ephemerality and why is it worth pondering? The great epicentre of knowledge, Wikipedia, effortlessly describes it as "the concept of things being transitory, existing only briefly". A bit like many of my romantic endeavours. And perhaps how this pondering was prompted, from a point of online dating and how fleeting and inconsequential something may seem, but in fact, sits with one for far longer (than is necessary).

Commonly used to describe things in nature such as streams that follow the rain, or wetlands that form in tune with  seasons. These phenomena come and go, and with them see a passing of life.

An adjective used to describe something as lasting a very short time - fashion is often considered ephemeral due to it's incessant stream of trends that come and go with the turning seasons. Yet, so much is cycled back into the stream of fashion. Ephemeral, yet never forgotten?

So how does this have anything to do with our internet wanderings, you may wonder? Well, I surmise that all these cleverly (and sometimes clumsily) designed interactions and user flows, that guide us through our exploration of the web, can be easily subsumed into one's daily activities. Yet, how fleeting are these taps, clicks and 404s and do they design a way of doing and being more than we realise.

Impact can be small and incremental, and if judging by the philosophy of tiny habits, long lasting and immense. While trends come and go both in fashion, and design experiences, they likely are not easily forgotten. What we may experience at the tap of a button, or the click of a mouse (likely soon to be ephemera of the internet life past) could be less transient than it's designed to be.

Basically, this likely says more about my interpretation of ephemerality more than anything else. Fleeting yet seldom forgotten. Is to be ephemeral to transcend the banality of existence? Or instead just be a slight sprinkling of glitter on the strife of life.

I suppose, what it ultimately comes down to, as a parting thought: What do we gain or lose in the conundrum of taps, clicks and 404s.

Fate is foraged from the feral dust of fledgling fawns.

Like jellyfish in the sea
Float on by 
And try 
To pass the pause
And turn fire into fate

Stapler, shredder, stamp
   Who took my sophisticated plank
It’s beyond the force that propels me to be
To consider and comprehend the postal entry
Cut from the balm of leafy coppice
     This number present - an analogous rule of being
How seeing can become attested to some
A perfect excuse to direct their thumb
On to the pile we go again
To turn a page - that’s done.

An unimaginable ending to a meticulously planned beginning.

Wish you were here
Wish you weren’t hell
Wish you were a hero

Wish you well hun

© Lala Quail


All dressed up and nowhere to go | Wobbly accessories 
Hug Bug Bag


About Lala

Lala loves dogs and dancing and designing and doing good. Her ideal day involves weirding out and producing work that makes people smile; whether that be product, picture, experience or file. Always on the lookout for the next intriguing mix, of music or colour, and object to inspire; her work aims to excite, amuse or beguile.  A keen, and playful rhymer/writer, perhaps you’ve suspected. Ready to help you find the next thumbs up for your project or a design perfected.

Head of Creativity
Web & Graphic designer
Marketing Manager
Content Writer
Store Manager 
Director’s Assistant
Clients → Website projects

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B01  — cubique